RadCam Sport: The Future is Now

Technology Drives Advancements in Cinema

Recently we launched our Kickstarter campaign for the manufacturing of RadCam Sport. It led me to think how far we have come! The film industry has been one of the fastest growing technological industries in just its short 120 year life span. In addition to just the mechanical innovations, the digital revolution has influenced the equipment, delivery of the picture, and the speed in which it can be distributed—changing the playing field entirely. A once select genre reserved for the talented few like a Spielberg or Coppola, it is open to anyone who has an interest. If you have a phone, you can make a film. If you have a computer, you can upload the film and distribute it on YouTube essentially.  Today, people from New York to Los Angeles all the way to the West Indies can make films.  As we get ready to launch RadCam Sport—the newest camera stabilization system which will make action filming even more accessible to both amateurs and professionals alike—I thought it the perfect time to review some of the most impactful technological innovations over the past few decades that have changed cinema for the better.

 The Camera Meets Action

One of the biggest technological advancements in camera work was the camera rig and dolly. It meant you could allow the camera meet the action where it was as opposed to only being able to take the action to the camera. In an article on Memeburn Media TV titled 9 tech innovations that changed the film industry (through the ages), the author points to the importance and value of the camera rig specifically the dolly invented in 1907 and the steadicam, a 1976 innovation.

The dolly and steadicam are inventions that signify benchmark camera techniques. You’ll be hard pressed to find a major motion picture that doesn’t make use of either or both of these inventions…The steadicam was the solution to many a cameraman’s problem – getting the smoothness of a dolly system, but with the freedom of hand-held shooting…The result is famous shots such as the boy riding his scooter in The Shining(1980), and the ambitious Russian Ark (2002/3), a film that consists of one 96 minute-long take.

Add the advent of the internet, Computer Generated Imagery or CGI and HD digital video and it is evident that we are in a fast moving industry in which the future is bright. The move from to digital cameras was the biggest advancement in cinema history, especially for amateur and budget film makers. The most impressive move over the past ten years is the increasingly compact nature of these cameras allowing filmmakers to film anywhere and reducing setup times. This portability meant that accessories had to adapt quickly.

The Future is Now…

Thanks to these camera and cinematic innovations, the push for camera stabilization systems to become more compact, smoother in tracking ability and lightweight portability and versatility, necessitated the development of a RadCam Sport. Designed for the GoPro3, there is no more versatile, lightweight, utilitarian camera accessory out there. The future is here. The future is RadCam Sport, the best, highest quality and most compatible camera stabilizer.  It’s a robotic, motor assisted handheld stabilization system that’s the ultimate GoPro Hero 3 accessory.  The newest digital type camera stabilizer, RadCam Sport can, in most cases, replace the need for a Steadicam.  For pre-orders, investment inquiries and/or more information, contact the pros at RadCam Sport.





photo by:

bunky's pickle

Categories: action filming, DSLR, Freelancing, Photography, steadicam, Video Graphics

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